{"product_id":"pure-premium-esta-jeans-dark-blue","title":"Pure Premium Esta Jeans Dark Blue","description":"\u003cp data-pm-slice=\"1 3 []\"\u003e\u003cstrong\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRefine your everyday denim collection with the Pure Premium Esta Jeans Dark Blue — a contemporary wardrobe essential that brings together timeless denim appeal and Pure Premium's distinctive urban fashion identity. The rich dark blue colourway delivers a sophisticated, versatile aesthetic, making these jeans an ideal choice for casual occasions and elevated streetwear outfits. The Esta design adds individual character to your wardrobe, creating a polished denim look that pairs effortlessly with T-Shirts, golfers, and premium sneakers.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eKey Features\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eContemporary denim styling\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRich dark blue colourway for a refined appearance\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSignature Pure Premium fashion identity\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDistinctive Esta model design\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eTimeless casual and urban streetwear aesthetic\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eVersatile styling for everyday outfits\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eWhy You'll Love It\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eTimeless appeal:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Dark blue delivers a classic, sophisticated denim look\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eDistinctive character:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Esta styling adds individuality to your wardrobe\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eEveryday versatility:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Complements casual and smart-casual combinations\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003ePure Premium identity:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Reflects the brand's contemporary fashion aesthetic\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eStyle Inspiration\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003ePair with a white Pure Premium T-Shirt and premium sneakers for a fresh casual look\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eStyle with a black golfer and low-top sneakers for a refined urban outfit\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCombine with a grey T-Shirt and statement sneakers for effortless weekend styling\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eCare Instructions\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFollow the product care label when washing\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eWash inside out with similar colours\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAvoid bleach and harsh cleaning products\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003e\u003cspan\u003eAllow to dry naturally where possible\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure","offers":[{"title":"28","offer_id":46251662737543,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":true},{"title":"30","offer_id":46251670896775,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":true},{"title":"32","offer_id":46251680006279,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":true},{"title":"34","offer_id":46251689476231,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":true},{"title":"36","offer_id":46251701502087,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":true},{"title":"38","offer_id":46251711037575,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":true},{"title":"40","offer_id":46251720081543,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":true},{"title":"42","offer_id":46251728109703,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":true},{"title":"44","offer_id":46251738038407,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":false},{"title":"46","offer_id":46251749769351,"sku":"203-7","price":1699.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0610\/6893\/5303\/files\/pure-premium-esta-jeans-dark-blue-the-ghetto-1.png?v=1792482505","url":"https:\/\/theghetto.co.za\/products\/pure-premium-esta-jeans-dark-blue","provider":"The 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